Jerome's Effective Communication Blog

Background Information When waiting for the train, passengers tend to crowd around the doors near the escalator and not move toward the ends of the platform. This causes an uneven distribution of passengers across the carriages of the train when they board, resulting in carriages at both ends of the MRT being relatively empty compared to the carriages nearer to the escalators. To demonstrate our point, our team went down to Clementi MRT station on a weekday evening, right before peak hour and recorded our observations. We positioned each team member at three consecutive carriages. Carriage number four was nearest to the escalators and the elevator while carriage 2 was the furthest. Each member would count the total number of passengers waiting to board a specific carriage. For more pictures please refer to the appendices. Timings Car 2 (Furthest from escalator) Car 3 Car 4 (Nearest to escalator) 1630 10 10 19 1645 15 28 25 1700 25 ...

In the article “Floor lights help 'smartphone-zombies' keep eye on the road”, Tan (2017) reports that the Land Transport Authority (LTA) has installed LED strips embedded in pavements to help pedestrians keep an eye on the road. This initiative could be useful in encouraging pedestrians who are using mobile devices to be more aware of their surroundings. Tan highlights statistics provided by the Traffic Police showing that there was a 5.4% increase in traffic accidents involving pedestrians as compared to 2015. Tan also states that the LED strips are placed on trial at areas with high pedestrian activity to determine its effectiveness of keeping pedestrians alert of their surroundings. The LED strips will light up similarly to traditional traffic lights, providing a sense of familiarity to the pedestrians. In the article, Tan implies that "smartphone-zombies" are causing the rise in accidents involving pedestrians. However, there are other factors that have a g...

In the article “Floor lights help 'smartphone-zombies' keep eye on the road”, Tan (2017) reports that the Land Transport Authority (LTA) has installed LED strips in pavements to help pedestrians be more aware of their surroundings when crossing the road. The initiative could be useful in combating the rise in pedestrians who are always looking at their mobile devices. Tan highlighted statistics provided by the Traffic Police showing that there was a 5.4% increase in traffic accidents involving pedestrians as compared to 2015. Tan also states that the LED strips are placed on trial at areas with high pedestrian activity to determine its effectiveness of keeping pedestrians alert of their surroundings. The LED strips will light up similarly to traditional traffic lights, providing a sense of familiarity to the pedestrians.  In the article, Tan implies that "smartphone-zombies" are causing the rise in accidents involving pedestrians. However, there are other factors th...